How Målfrid eliminated long waiting times for her patients

Målfrid, an optometrist with over 30 years of experience, has embraced technology to enhance patient care. Practicing in rural Norway, she faced significant challenges due to the scarcity of ophthalmologists in the region. This lack of specialists meant that patients often had to endure long waits and travel great distances to receive the care they needed.

Recognizing the need for a solution, Målfrid turned to Eys, an innovative e-health platform designed to provide timely support for optometrists and their patients. Eys has revolutionized her practice, ensuring that both she and her patients receive expert advice and diagnoses within 24 hours.

Målfrid elaborates, "Helping customers by detecting eye conditions is fulfilling. But the closest specialist is far away with limited availability. Eys bridges this gap by offering prompt, expert feedback, which spares my patients from long trips and extended wait times."

She values Eys for several key reasons:

  1. Assurance: The rapid responses from Eys significantly reduce waiting times, allowing patients to receive timely care and peace of mind.
  2. Feedback: The detailed feedback provided by Eys is invaluable, informing Målfrid's clinical decisions and enhancing the quality of care she can offer.
  3. Support: With direct access to specialist advice, Målfrid can improve her service, ensuring that her patients receive comprehensive eye care without unnecessary delays.

Målfrid's experience underscores the critical role that Eys plays in advancing optometry, especially in isolated and underserved regions. This technological partnership represents a significant shift from focusing solely on vision correction to embracing a more holistic approach to eye health. Eys has become an essential tool in Målfrid's practice, helping her to deliver superior care and improve patient outcomes.

If you are interested in how Eys can benefit you and your practice, please request a demo by emailing us at